Everyone is a pin trying to find their own appropriate hole. More than that, however, we are trying to make the hole exclusive to us because who we are is also exclusive.
This is a magazine that I did Project 3, a assignment for Vega School.
With a well-written story, it does not matter how great or how few the words.
People love something small, something compact and something they can use over and over again. In other words, they love slogans.
Knowing the brands that you are designing or writing for, is an essential part of a creative's job.
Synergy. It is an essential aspect of the development of creative concepts and it helps formulate messages that are comprehensible.
Words are malleable constructs, that we can use to convey whatever message we so desire.